Style
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Forecast: 100% Chance of the ‘I’m Cold’ Makeup Look
You know that flushed look you get after spending time outside in the cold? Your cheeks and nose are a little red and you have a subtle glow. Here’s how to recreate it.
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Why I’m Never Using Heat on My Hair Again
TikTok’s raving reviews convinced me to try Kitsch’s viral heatless curling set—and I’m never going back.
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Here’s Your Sign To Start Skin Cycling
It takes the guesswork out of which products play well together or if you’ve given enough time between certain active ingredients—phew!
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Here’s How Doja Cat is Redefining the Beauty World
Doja Cat consistently makes her face a canvas for art, and it’s redefining the world of beauty.
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7 Products That Make It Feel Like Fall
Here’s a cornucopia of products featuring this season’s festive colors and scents.
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Now Trending: Barbie-Inspired Pink Makeup
From head-to-toe hot pink outfits to statement making accessories—and you guessed it, pink-centric makeup—celebs and influencers can’t get enough of pink these days.
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Dopamine Beauty: Easy Colorful Looks to Try
These feel-good looks are low on effort but big on impact.
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Makeup Trend to Try: Sunburn Blush
The faux sunburn look that’s taking TikTok by storm.
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Ready To Try the Vaseline Lash Lift Hack? Here’s What You Need To Know
After seeing a slew of unbelievable transformations online, I had to try it for myself—here’s how it went.
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4 Ways to Wear Charlotte Tilbury’s Hollywood Flawless Filter
Make the most out of the internet-famous complexion enhancer everyone swears by.
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Find a Braided Tendril Style That Works for Your Hair Type and Length
These braided hairstyles will take you back to summer in the early 2000’s.
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Everything I Learned From a Week of Reverse Hair Washing
I committed to reverse hair washing for a full week to find out for myself—here’s how it went.
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Answer These Questions to Find the Best Cream Eye Shadow for You
Take the quiz to find out which TOM FORD eye shadow quad best matches your personality.
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Try These 5 Duochrome Floating Liner Looks
Here’s how to execute the floating liner look on your eye shape.
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Eckhaus Latta’s NYFW Show Embodied Effortless, Undone Hair, c/o Oribe
Whether you have long strands or a short cut, here’s how you can recreate the runway-ready looks with Oribe.
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Hot off the NYFW Runways: Undone, Textured Waves
Confirmed: effortless, undone hair is in, and you can create the look at home.
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Winner, Winner: The 2021 Allure Magazine Best of Beauty Awards
See which beauty products earned the iconic red seal—aka Allure editors’ coveted stamp of approval.
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Get the Look: TOM FORD Beauty at NYFW 2021
The easiest guide to sultry lids, sculpted cheeks, and a whole lot of sex appeal.
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This Viral Eyeshadow Hack Is So Satisfying
Artist Lavanya Wiles shares her creative hack for intricate (and satisfying) eye shadow looks.
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Celebrity-Inspired Eye Makeup for Halloween 2020
From Ariana to Zendaya, these are the celebrity eye looks you should be recreating this Halloween.
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